Fitbit

The future of fitness

fitbit

Services

Interaction DesignVisual DesignMotion DesignPrototypingContent StrategyUser Research

Punchcut worked with Fitbit to envision and design emerging health, fitness and lifestyle features across its portfolio of wearable activity trackers and mobile, web and desktop application experiences.

Nissan Autonomous Experience blank

Fitbit DNA

All in the wrist

From core platform features like music and payment to a variety of clock faces and third-party apps, if it’s on your wrist, we’ve probably had a hand in it.

Nissan Autonomous Experience blank

Mobile UX

Squad goals

We helped Fitbit expand the reach of its mobile application with novel features like community, music, payment, third-party apps and clock faces.

Nissan Autonomous Experience blank

Mobile UX

Squad goals

We helped Fitbit expand the reach of its mobile application with novel features like community, music, payment and third-party apps and clock faces.

Nissan Autonomous Experience blank

Research

Healthy Behavior Research

We partnered with Fitbit to research, envision and design experiences that would enable Fitbit users to connect to each other and to health and fitness content in more meaningful and engaging ways.

Nissan Autonomous Experience blank

Research

Healthy Behavior Research

We partnered with Fitbit to research, envision and design their first social community experience in their Fitbit mobile app that would allow Fitbit users to connect to each other and to health and fitness content in a more meaningful and 
engaging way.

Nissan Autonomous Experience blank

Body + Mind

Mindful design evolution.

Punchcut partnered with Fitbit in creating new features like stress management and guided meditation that focus on overall wellness and holistic health.

Nissan Autonomous Experience blank

Body + Mind

Mindful design evolution.

Punchcut partnered with Fitbit in creating new features like stress management and guided meditation that focus on overall wellness and holistic health.

Team up to scale up.

Over the years, Punchcut has been a Design Acceleration partner for FitBit – focused on envisioning the future and helping to tangibly realize that future. Through an open support (team augmentation) model we have helped scale and support FitBit design teams across a variety of flexible needs.

Team up to scale up.

Over the years, Punchcut has been a Design Acceleration partner for FitBit – focused on envisioning the future and helping to tangibly realize that future. Through an open support (team augmentation) model we have helped scale and support FitBit design teams across a variety of flexible needs.

One team

No ego

It’s fundamental to our mission to collaborate and co-create with our clients and partners as one inclusive team. We know our best work is done together.

Let's Chat