Punchcut

We're Punchcut - a user interface design company specializing
in mobile and convergent experiences across devices.

EuroIA Summit Poster: Mobile Social Networking Insights
By Joe Pemberton, Sep 20, 2007

Social networking and mobile communities

Today at the EuroIA Summit, Barcelona, we will discuss insights from the Punchcut-funded mobile social networking study.

The poster lists the chief insights and provides a visualization of the users ages and their behaviors (text messaging, IM, email, photo sharing, blogging, commenting both using desktop apps and mobile devices).

The study insights and results were posted in...

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Data Services, Media, mobile presence, research, Social Networking, UGC
Designing for 2012
By Nancy Broden, May 29, 2007

A couple of insightful posts have surfaced about Nokia’s worldwide research. The first on BBC News is an interview with Jan Chipchase, Nokia Design’s principal researcher. I first heard Chipchase talk about his work at the DUX 2005 conference in San Francisco. I came away knowing he has, hands down, the coolest job around.

Chipchase travels the world in order to understand human behavior in our increasingly technological world. Using a research method he calls ‘convergent validity’, Chipchase’s findings are qualitative rather than quantitative. In the e...

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Ethnography, Mokia, research, User Research
Learn from What Consumers Do (Not What They Say They Do)
By Nancy Broden, Apr 23, 2007

Scott Weiss, the author of Handheld Usability (the book and blog), recently posted the results of a survey of over 800 New Yorkers on the importance of several factors when considering the purchase of a new phone. Weiss notes that the survey respondents value mobile ease-of-use 3 to 2 over appearance. “The finding is astounding, because it shatters the commonly-held believe that appearance is more important to consumers than usability”, he writes. After ease-of-use respondents considered appearance, internet access, MP3 player capabilities and mobile television features, in that order. Weiss adds, “the highest percentage of respondents (33%) rate...

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Ethnography, Mobile culture, OEMs, research